Consorzio, Social Networks and Hashtags

A significant online presence on websites and on social networks is obligatory for every company, business, enterprise or corporation looking to be competitive on the market, and the wine world is no exception even if Italian wine consortiums, known and appreciated mostly in the United States which mostly follows on Twitter, are often lacking from many points of view. There are only a few exceptions among which is the Consorzio del Brunello, live and already present on seven social networks thanks to Montalcinonews, which is launching a new hashtag (#rossomontalcino) to celebrate the fair and one of its appellations for Vinitaly.

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